Jessica Mastors is a dynamic speaker and storyteller, teacher and writer, artist and entrepreneur, creative coach and consultant specializing in helping founders, free-thinkers and change-makers “make magic” with their stories – where magic is defined as “the art of changing consciousness at will.” Jessica is Head Story Coach for the San Francisco and San Jose campuses of General Assembly, a pioneering 21st century education and career-transformation center that is closing the “global skills gap” by offering award-winning instruction in the most in-demand skills across data, design, business, and technology. In 2012, Jessica successfully completed a 2,000-mile thru-hike on the Appalachian Trail, a mountainous footpath that crosses thirteen US states, from Georgia to Maine. A graduate of McGill University and a native of Rhode Island, Jessica currently lives and works in the San Francisco Bay Area.